P6709 Alt White Direct Thermal Labels 152 x 102mm (4 x 6) for Royal Mail Labels (500/Roll) (Box of 20 Rolls)
At £4.25 per roll, these White Direct Thermal Labels 152 × 102mm (4 × 6) are the perfect choice for printing Royal Mail shipping labels with speed and clarity. Designed for reliable, ink-free thermal printing, these labels produce sharp barcodes and address details every time. Each box contains 20 rolls, ideal for busy warehouses and online sellers. Strong adhesive ensures secure sticking to parcels, while the smooth finish helps prevent printer jams and misfeeds during high-volume fulfilment.
Why Royal Mail Is Now Charging for Shipping Labels — And What It Means for Businesses
If you send parcels — whether you’re a small Etsy seller, an eCommerce brand, or a business that ships regularly — you might have noticed something new creeping into your fulfilment costs this January: Royal Mail has started charging for what used to be free shipping labels.
This shift isn’t minor or technical. It’s arguably one of the most impactful changes to Royal Mail’s pricing structure in years — and it has big implications for anyone who sends parcels frequently.
📦 What’s Changing
From 19 January 2026, Royal Mail stopped providing free 4×6 thermal label rolls — a staple tool in parcel fulfilment — to business customers. Previously, if you had a valid business postage account, Royal Mail supplied these standard direct thermal labels at no extra cost.
Now at Royal Mail those labels are sold as a paid item, priced at roughly £4.69 per roll (excluding VAT) — around £5.63 with VAT included. You can save a lot of money with our Royal Mail Alternative Labels priced at just £4.25 per roll.
For many eCommerce sellers who print dozens or hundreds of labels each week, that extra cost adds up fast.
📉 Why This Matters
📍 Labels are a core cost, not a tiny add-on.
Thermal labels aren’t optional if you’re using a label printer for Click & Drop, marketplaces, or integrated shipping platforms — they’re essential. Charging for them moves what was once a hidden cost inside business accounts into a visible operational expense that must be budgeted.
📍 Smaller sellers feel it the most.
A single roll might not break the bank — but for sellers printing dozens of rolls a year, this change means hundreds of pounds more per year in basic operating costs. Previously, those labels were just part of the package.
📍 Order limits could be tighter.
Some sellers report that Royal Mail has also reduced the number of rolls you can order in one go (for some accounts), making planning a bit trickier for daily shippers.
🤔 Why Royal Mail Is Making the Switch
Royal Mail’s official terms changes note that from January 2026, charges will apply for ordering thermal labels and these will be processed through the Royal Mail Shop with standard shop terms — a clear sign they’re moving toward monetising what were once free consumables.
This isn’t just about labels — it’s part of broader pricing and surcharge changes at the organisation (including fuel and energy surcharges), designed to help the business cover rising costs in operations, fuels, and infrastructure.
🛍️ Alternatives and Workarounds
It’s not all bad news: third-party label suppliers and packaging partners offer compatible alternatives (often at slightly lower per-roll prices), meaning smart sourcing can save you money in the long run. Our alternatives to Royal Mail Shipping Labels are just £4.25 per roll for a box of 20 rolls.
Platforms like Shopify — with built-in carrier integration — may also let businesses access competitive postage and label pricing without having to buy high-cost consumables directly from Royal Mail.
💭 What This Means for You
If you operate a business that relies on Royal Mail’s Click & Drop or other account-based posting systems:
- Expect to see higher fulfilment costs from labels that used to be free.
- Budget for label rolls when forecasting costs, especially around peak seasons.
- Consider alternative label suppliers to reduce the impact.
- Evaluate shipping platforms or marketplaces that may offer better combined postage & label pricing.
📌 Final Thoughts
Royal Mail’s decision to start charging for shipping labels isn’t just a pricing update — it’s a shift in how fulfilment costs are structured for UK businesses. It’s a reminder that as logistics costs rise, sellers need to stay agile, shop around for supplies, and revisit budget forecasts.
Whether you view it as a necessary business evolution or a frustrating added cost, this change has already begun shaping the economics of small business shipping in 2026 — and it’s one worth paying attention to.